WILEY EDGE

We had the incredible opportunity to collaborate with our esteemed agency partner, 10Group, based in London, England, on yet another remarkable project. Building on our extensive portfolio, which includes notable ventures with Otis Elevators, Comcast, and Sonepar, this production centered around WileyEdge, forming an integral part of their comprehensive campaign.

Our team faced the challenge of orchestrating a four-day production schedule to create exceptional content tailored specifically for WileyEdge. With separate teams operating seamlessly in London, Montreal, the Triarch team handling New York / United States, we meticulously aligned cameras, lenses, lighting, and crew positions to ensure consistent quality, professionalism, and equipment across all cities. Triarch Creative took charge of securing various locations in New York City, including the renowned Brooklyn Bridge, navigating the intricacies of obtaining special permits for shooting in open spaces. Moreover, we successfully sourced the extremely rare lenses used in London, of which only three sets exist in the entire United States, all while remaining within budget and ensuring timely delivery and preparation of equipment for the production's commencement.

A particularly fascinating aspect of this project was the utilization of a stabilized gimbal capable of carrying a 50-pound load throughout multiple days and locations, often in confined spaces where carts or dollies were impractical. This necessitated our nimbleness, efficiency, and dedication to ensuring the well-being of our entire crew, providing them with essential provisions, meals, and maintaining a safe working environment.

Rekindling our collaboration with 10group filled us with excitement, as we always welcome the opportunity to work alongside such impressive and creative teams. Crafting a pivotal piece of WileyEdge's global message was an honor, and we relished the chance to bring their extraordinary vision to life.